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How To Use SMS To Ramp Up Your PR

The post-pandemic world is changing the way brands approach and interact with consumers. As the world embraces the “new normal,” bulk SMS messaging services provide a solution to connect with customers and retain them. With social distancing guidelines restricting the physical interaction consumers are permitted with brands, SMS on Public Relations provides businesses with a powerful […]

June 19, 2020
512 views

B2B SMS Marketing Trends in 2020

B2B marketers in the US have been slow to adopt SMS marketing. However, after an upturn in 2019, experts predict that will change – especially as we head into an uncertain post-pandemic world. With more staff working from home, B2B companies will need to rely on a variety of communication technologies. Texting is fast, efficient […]

June 11, 2020
450 views

How Can Small Businesses Prepare For The “New Normal”?

The recent Covid-19 pandemic has decimated small businesses. If you are among the enterprises that did survive, you will need to ramp up your digital marketing efforts on a new normal. The 2020 lockdown is probably not the last we will have to endure! For small businesses to survive future lockdowns, you need to act […]

June 5, 2020
508 views

How Doctors Can Use SMS to Remind Patients of Appointments

How to use Text message appointment reminders! If you’ve ever worked in a job that runs on appointments, as virtually everything does in the medical field, you know what a pain it can be for patients to no-show. No shows waste time in the office, they can throw off a schedule, and doctors could have […]

May 11, 2020
704 views

How Churches Can Use SMS

Nonprofit organisations such as churches can often struggle to connect and engage with their audiences effectively. Even though your congregation are members of a close-knit group… It can often feel they are miles apart or somehow disjointed. Incorporating texting services (SMS) initiatives on your church is a great way to stay connected to your worshippers. […]

April 29, 2020
663 views

How Webinars Can Use SMS To Remind Users Of An Upcoming Event

Webinars are a standard marketing strategy to reach and engage a specific target audience. Not only are they an effective lead-generation channel, but enable brands to grow and nurture target groups after the event.  One of the issues all companies find when hosting webinars is the number of attendees is often significantly lower than the […]

594 views

How SMS Can Leverage Your Average Order Value (AOV)

Leveraging your average order value (AOV) should be a priority for online sellers. The average spend of every customer to your digital store determines the results of your end-of-month revenues. Because SMS has a direct reach and an impressive open rate of around 90%, text message marketing can help online businesses improve AOV.  In this article, […]

April 17, 2020
464 views

How SMS Provide Artisanal Labels With A Lifeline For Consumers 

Small brands and luxury labels in the food and beverage industry are being squeezed out of grocery store markets. In the absence of distribution channels, artisanal brands need to go it alone to survive. So here is SMS business marketing. Adding SMS to your online marketing arsenal could prove to be the lifeline you need for […]

April 15, 2020
473 views

Bulk SMS in the travel industry

We all know that the travel industry goes mobile. According to the eMarketer study, the percentage of digital travel sales coming from the mobile devices is predicted to grow from 40% in 2017 to an estimated 50% in 2021 in the U.S. What does it mean for your business? Apart from optimizing your website for mobile, […]

April 7, 2020
390 views

What You Need To Know About SMS Marketing Laws In the US

2018 was a year of controversy around privacy laws. We’ll not mention any names Facebook, but what we will say is that brands have to be even more transparent about how you intend to use consumer data and how you acquire permissions from customers. We expect you know all about GDPR by now, but if […]

March 9, 2020
632 views