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How To Use SMS To Increase Sales And Customers

How To Use SMS To Increase Sales And Customers SMS marketing is arguably one of the most powerful marketing channels available. Yet many small businesses are not taking advantage of mobile. And that probably includes most of your competitors. By adopting SMS marketing now, you have the opportunity to get ahead of your rivals and reach customers. Furthermore, because over 90% of text messages are read within 15 minutes your promotions find your target. Texting is also the quickest way to reach customers. The immediacy is much more powerful than any other digital channel. Text messages are direct and recipients…

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SMS Messaging Is A Marketing Tool You Can’t Ignore

It’s been 25 years since the first SMS message was sent. Since then texting has turned into a multibillion-dollar business. And SMS marketing is having a positive impact on the revenues of small businesses. Economic forecasts for 2019 predict mobile ad spending will hit the $200 billion mark. And as more companies invest in SMS messaging services, mobile marketing is a powerful tool small business owners cannot afford to ignore. The statistics for SMS marketing are phenomenal. Over 90% of messages are opened within 15 minutes and have a click-through rate of between 36% and 43%. Other aspects of text…

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How To Integrate SMS Into The Buying Cycle

SMS marketing has huge potential for small businesses. But to make this powerful marketing channel work, you need to integrate a text messaging service into your buying cycle intelligently. The key benefit of SMS is that you have a direct channel to your customers. Reach the right audience with the right message at the right moment and you increase your chances of improving ROI. However, SMS is also an intimate marketing channel. It comes with privileges. People don’t hand out their mobile numbers for brands to bombard them with marketing messages that do not interest them. Businesses using bulk SMS…

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Are You Ready To Take Your Marketing To The Next Level?

Digital marketing offers a wealth of opportunities for small businesses. And by including SMS marketing in your arsenal you can push your marketing efforts up a notch or two. But before you dive into a text marketing campaign, you need to be prepared. There is important information you need to know about and certain strategies you should consider. Read on squire. First of all, you should brush up on the rules and regulations of SMS marketing in the US – if you do not know already. Long story short: you need permission from recipients. Once you understand the rules, you…

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SMS Marketing Messages Help To Increase App Use

Apps and SMS messaging go hand in hand on mobile devices and you can marry the couple together in your text marketing efforts. Given 90% of people open an sms marketing message within 15 minutes of receipt, texting is a great way of raising awareness about your app. There are more mobile devices in active use around the globe than there are people, so now the world is upwardly mobile, sms marketing presents a wealth of opportunity for brands to get their apps in front of consumers. But with so many apps available in Apple, Google and Microsoft app stores,…

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Valuable SMS Marketing Tips For Small Businesses

It didn’t take long for big brand marketers to recognise the power of SMS marketing. And small business owners are recognising the value of text message marketing as well. The statistics for mobile marketing are incredible. To give you a quick overview: SMS open rate is 98% Over 90% of text marketing messages are opened within 3 minutes 70% of mobile users delete emails that do not render well on mobile Mobile coupons are redeemed 10x more frequently than print coupons 70% of consumers find push notifications valuable Almost two-thirds of consumers make a purchase following a relevant SMS message…

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The Benefits Of Using An SMS Messaging Service To Conduct a Survey

There are more benefits to sms marketing services than popping off bulk text messages to promote your latest deals to customers. Incorporating a customer survey into your sms marketing campaign enables you to gather critical information about your customers and your business. Customers surveys are an essential piece of the marketing puzzle. Use them to gather relevant information about how people perceive your business and your products, learn more about what the needs of your customers are and gather general feedback than can help you improve your service and your sms marketing campaigns. The information you collect from customer surveys…

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SMS Marketing Tips for 2019

SMS Marketing Tips For 2019 SMS marketing is one of those strategies companies are still uncertain about. Yet statistics show that sending text messages to bolster your marketing campaigns is highly effective. The success of your text message marketing campaign depends on how you incorporate SMS marketing into your existing set up. It also helps to understand the best practices that make sure you get your SMS marketing strategy right. Know the legal rules SMS marketing is subject to strict laws in the United States. There are specific restrictions you should know before you start a text marketing onslaught –…

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Google Gives Businesses More Incentive To Use SMS Marketing

Even if you needed another incentive to adopt a bulk SMS marketing service, Google just gave you one. Gary Illyes, the web analysis guy for the search engine champion, recently announced the company will make a change to the search results index. The current index we are familiar with is designed for desktops. The proposed directory will be separate and will publish mobile-only results. Not only that, but Illyes also confirmed the mobile-only directory will be given precedence over the current index. The new index will deliver “fresher” results. Whatever that means. The desktop will not be as fresh presumably.…

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SMS Marketing Is Essential For The Modern Market Place. Here’s Why…

Mobile devices are no longer a growing influence in the digital marketing space. Mobile is the influence. By association, SMS marketing also has the potential to make a major impact on your marketing efforts. SMS marketing is not a niche tool or reserved for corporations. Small businesses have the opportunity to capitalise on the power of SMS too. Text message marketing is not a standalone strategy, but can be used to great effect to extend your digital reach and increase sales. With an estimated 270 million mobile users in the US alone, there is little doubt that smartphones are integrated…

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