17 Best Mass Texting Services of 2023

Mass text messaging services are crucial for digital marketers to boost their visibility, spread awareness of goods and services, and ultimately increase revenue. Not only do these campaigns improve the chances of reaching potential customers, but they also provide an effective way to market products efficiently. Leveraging bulk SMS messaging is an impactful way for businesses to craft memorable messages that reach their desired leads and consumers. Through SMS (short messaging service or texting), companies can instantly communicate with thousands of customers in a single text message – no other marketing noise is necessary.

With countless mass texting software providers, deciding the ideal one for your business can take time and effort. There are features, advantages, and pricing to consider before finding the best one for your needs. 

We made exploring options easier as we discussed the 18 best mass texting services of 2023 in the table below.

1. ClickSend

Structured to keep your communication channels open, ClickSend provides many messaging options beyond SMS and MMS – such as email, postal mail, voice calls, and faxes. With the help of its Rich Messaging Gateway tools, you can easily stay in touch with customers anytime. It is ideal for small businesses looking for a mass text messaging service that uses an intuitive web-based application, mobile app, or SMS gateway API. With Clicksend, users can select their preferred method of communication. It can be through their mobile number, a dedicated line specifically for them, an unknown shared number, or a unique alphanumeric code that reflects your business.

Key Features:

• Quick SMS and MMS tools let users create mass text campaigns in seconds.
• Select your intended receivers from existing records, enter the sender’s data, incorporate unique keywords and hyperlinks with merge tags, then send or plan out the message.
• Easily add images to your website with a simple drag-and-drop interface.
• Message automation can be contact-based or time-based. 
• Designate start and end dates for each run, select from various lists of options, and add multiple automation sequences to get the job done.

Pros:

• User-friendly
• Up-to-date software with Zapier Integration
• SMS gateway
• Pay-as-you-go system and Affordable Pricing

Cons:

• Bugs in SMS campaign creation
• Not ideal for time-sensitive mass texting needs
• Basic services

Pricing: With ClickSend, you only pay for what you use. If you’re looking for an affordable SMS phone number, it’ll only cost you $1.60/per month. If a shortcode is more your style, invest in one for the low price of $928.58 per month and make outbound MMS messages at just 0.0379 cents each – plus get dedicated MMS numbers with prices starting at only $3.20/number every month.

2. Textedly

Textedly is the perfect mass text messaging tool for subscriptions, allowing you to easily send up to 1,600 characters. With its unlimited contact storage options, Textedly provides a seamless way to reach your intended audience. Its mass text messaging tool comes with various sophisticated features, such as automated replies for improved customer outreach and engagement, group texting capabilities, and the ability to share content quickly. With these powerful tools at your disposal, you’ll have no trouble boosting efficiency while taking advantage of advanced technology.

Key Features:

• Unlimited contacts allow users to store an unlimited number of contacts.
• Automatic replies keep customers engaged with your brand.
• Quickly share content with text and image messages, links, and more.
• Group texting capabilities allow users to create group conversations for efficient communication.
• Broadcast messages reach large groups of people quickly and efficiently.

Pros:

• Cloud-based deployment
• Results tracking capabilities
• Online training and documentation
• Easy to set up and configure
• Incoming texts are free

Cons:

• Not accessible mobile app
• No video training

Pricing: With Textedly, you can subscribe month-to-month or annually. Plus, there is a 14-day free trial period in which one custom keyword will be available at no cost. After the trial period ends, paid plans to begin starting from just $24 monthly for 1,200 text messages and one custom keyword! The most expensive tier costs $2,800 per month with 240 000 text messages included – making it a great value-for-money plan!

3. JookSMS

JookSMS is the perfect tool for sending mass text messages with targeted content and custom links. You can keep track of your campaigns using its short link feature and set up email notifications to receive updates whenever someone responds to a message you sent. It is straightforward to manage all aspects of your SMS messaging from one platform – no need for complicated integrations or multiple tools. JookSMS offers unparalleled convenience with API access, making it simple to sync the platform with your website or application. With this feature, you can send mass text messages directly to your target audience quickly and easily.

Key Features: 

• Email notifications for quick updates
• Targeted content for each recipient
• API access for easy integration with website or application
• Custom links for tracking campaigns Short link feature to keep track of messages

Pros:

• Straightforward mass text messaging service
• Prompt customer service
• Tailored bundles suited to your needs
• Enjoy limitless texting with prepaid messages!

Cons:

• The video tutorial is lacking

Pricing: JookSMS offers several pricing models based on user needs. The basic plan includes 1000 messages for 275/month and increases to 100,000 for just $550/month. All plans offer free inbound texting – with an additional charge of 1 cent per character if you need any outbound text messages. The free trial is for 30 days, plus, there’s no commitment, and you can cancel anytime!

4. TextMagic

TextMagic is a cost-effective, global bulk texting solution that has been in existence since 2001. Over the past two decades, it has become well-known amongst businesses worldwide, with more than 100,000 customers using our services. TextMagic is known for its quick setup and straightforward mass texting service. Create a free account with us, and never worry about customers having to pay again for replies. TextMagic has toll-free numbers accessible in Canada and the US, so you can provide seamless customer support without breaking the bank.

Key Features:

• Multiple message composition and scheduling tools
• Contact management, chat, and message templates
• Reporting and analytics
• The mobile app covers everything you can do on the desktop version.

Pros:

• The mobile app allows mass text messaging
• Two-factor authentication
• Zapier integrations
• Excellent free trial version

Cons:

• Free trial only available in some countries

Pricing: Test out the TextMagic platform free of charge with their trial period. Then, select a pay-as-you-go plan that works for your business needs. SMS prices vary based on the country you are sending to. It starts at 4.5 cents per message in the US and Canada, while international messages are slightly more expensive. For a flat rate monthly plan, you can sign up for their Enterprise Plan, which is tailored to your business needs with access to advanced features.

5. Clickatell

Compared to all other automotive customer service platforms, Clickatell is the superior choice. Regarding international two-way messaging, this platform goes above and beyond mere one-way messaging with advanced features that enable personalized conversations, interactive communication, and highly customizable workflows. By leveraging the power of Clickatell’s unique capabilities, you’ll be able to provide your customers with a truly exceptional experience every time they reach out.

Clickatell enables users to automate their customer service and quick support chat flows. As a result, customers can easily find information on how to return products, gain access to loyalty promotions such as discounts on birthdays, or even make in-chat transactions like buying gift certificates.

Key Features:

• Advanced messaging workflows
• Interactive conversations with customers
• Send and receive messages in multiple languages
• Customizable templates for quick replies
• Integration with Salesforce, Zendesk, Microsoft Dynamics, and other CRM systems.

Pros:

• Easy integration with existing systems
• Free inbound SMS
• Advanced mass messaging service

Cons:

• It charges a set up free
• No money-back guarantee
• The service does not match the price

Pricing: Clickatell offers two pricing plans, depending on your business needs. The first plan is their “Pay As You Go” plan which costs $0.01 per message sent and $0.05 per message received, with discounts for high-volume customers ($0.005/message).

6. SlickText

SlickText is an exemplary bulk text messaging software that provides users with a customizable, user-friendly experience. It offers flexible features tailored to any need and onboarding assistance for creating successful SMS marketing campaigns. By providing one-on-one support from the start and throughout your journey of developing dynamic strategies, SlickText ensures you have all the tools necessary for success. The software has opened the door for superior customer engagement with its two-way messaging feature. Moreover, it provides AB testing to experiment with various bulk messaging and drip campaigns to extend your reach and grow your audience base.

Key Features:

• Custom shortcode and dedicated number
• Picture messaging and rollover texts
• Unlimited contacts for better mass messaging 

Pros:

• Quickly send powerful messages to grow your customer base exponentially.
• Simple to use for sending messages
• Saves time with the automated mass messaging system

Cons:

• Poor customer service
• Unreliable user identification

Pricing: Slicktext service starts at $29 per month for the Basic plan, and the most expensive is at $1,250 per month. They offer a 14-day free trial service.

7. EZ Texting

EZ Texting is the ideal tool to quickly and efficiently reach your target consumers. It’s equipped with sophisticated audience targeting, dynamic templates, analytics that helps measure results, and an automated scheduling feature for bulk messaging so that you can catch up. With EZ Texting at your fingertips, staying in touch has never been easier. The mass messaging tool offers an integrated image editor to make a powerful statement with your promotional messages – it also integrates seamlessly with popular eCommerce platforms such as Square, BigCommerce, WooCommerce, Wix, and Shopify.

Key Features:

• Design and templates tools
• High-volume contact upgrade
• Textable numbers and two-way texting
• Contact Import

Pros:

• eCommerce integration
• Dedicated short code for quicker mass messaging
• Dynamic editors for personalization

Cons:

• Buggy integrations with eCommerce platforms
• No rollover of credits

Pricing: EZ Texting offers affordable plans starting at $19 per month to $299 for custom monthly plans. They also offer a 14-day free trial.

8. SendPulse

SendPulse is a powerful marketing automation platform that allows businesses to craft and deliver newsletters, personalized emails, and SMS messages worldwide. This cutting-edge software supports Unicode characters, allowing it to communicate in any language on the planet. With SendPulse, you can send over 1,000 campaigns across 200 countries via mobile network operators. It has a mass messaging service with features that include API, unsubscribe links, and analytics for tracking the campaign’s effectiveness.

Key Features:

• Segmentation capabilities for targeted contacts
• Mass message automation to save time and money
• Free CRM

Pros:

• Reach your subscribers at a moment’s notice with push notifications on Chrome, Firefox, and Opera.
• Send emails and SMS messages and create chatbots for Facebook, Telegram, and WhatsApp with one powerful platform.
• Automation 360 makes executing trigger flows with emails and web push notifications.

Cons:

• Limited pricing options
• Minimal free version features

Pricing: With SendPulse, you don’t need to worry about signing up for individual pricing plans. Instead, you will be charged a simple flat rate for bulk text messaging; the cost depends on your country of origin and starts at $0.032 per message if you’re in the United States!

9. Trumpia

Trumpia is an excellent platform for connecting with customers and promoting your products or services. Featuring a cutting-edge combination of email and text messaging, the software provides advanced mass communication tools to ensure you reach as many people as possible in no time. Automated and personalized workflow gives you the power to strengthen connections with customers. This tool does not need targeting when sending out texts. It also allows you to create consolidated reports that enable insight into user interactions.

Key Features:

• QR codes
• Automated workflow builder
• Phone and online customer support
• Unlimited contacts and keywords

Pros:

• Custom keywords and campaigns
• Smooth user interface
• Fast and responsive
• Great tutorials

Cons:

• The user interface is complicated for some users
• The platform is sometimes slow

Pricing: Trumpia Core plans start at $76 up to $500 per month. If you need more services or scale up, you can explore their advanced plans starting at $156 to $3196 per month. They also offer a 14-day free trial version.

10. Twilio

Twilio’s Impact Access program is an excellent opportunity for eligible non-profit organizations to send mass messages free of charge. With the $500 kickstart credit that comes along with it, you can receive up to 80,000 text messages without even having to pay a cent! Moreover, your organization can access discounts and other advantages through Twilio’s Impact Funds initiative. It’s mass messaging features include SMS and voice broadcasting, global reach, robust analytics tools, and automated text messaging.

Key Features:

• Automated campaigns for easy management of customer information
• Two-way messaging for customer engagement
• Real-time reporting to track user engagement
• Dynamic Sender ID to deliver messages in the right language

Pros:

• Easy integration with third-party services
• High deliverability rate
• Competitive pricing for global reach
• Excellent customer support

Cons:

• More expensive than some other similar platforms
• No free trial is available

Pricing: Twilio offers a pay-as-you-go pricing model, with prices starting at $0.0075 per message sent and $0.004 per message received. You can contact them for a custom quote if you need more than 500,000 messages monthly.

11. TextMarks

TextMarks has empowered millions of individuals and businesses for over a decade to thrive with its robust text message marketing platform. Small- to medium-sized companies have been able to increase engagement and transmit timely information to more than ten million users through this innovative service. By leveraging the power of TextMarks, these organizations have been able to experience massive growth in their respective industries.

Key Features:

• Real-time reporting
• Mobile coupons and promotions
• Detailed analytics
• Integration with social media platforms

Pros:

• Intuitive interface and easy setup
• Unlimited groups, contacts, and messages
• Automated opt-out management
• Flexible pricing options
• No contracts or long-term commitments

Cons:

• No international messaging
• Text-to-speech message delivery is limited to US numbers only

Pricing: TextMarks plans start at $15/month to send up to 5,000 messages. From there, you can choose from various plans based on your needs. They also offer discounts for high-volume customers.

12. ExpertTexting

ExpertTexting is essential for sending text messages with a distinct sender ID. This two-way SMS service can reach audiences locally and abroad, making it highly useful in all business areas. Furthermore, its convenient API integration enables users to easily connect the bulk messaging app with their website or application.

Key Features:

• Robust analytics dashboard
• Smart tag and contact management
• API integration for website/app integration
• Custom sender IDs

Pros:

• No setup fees or contracts required
• Detailed reporting and analytics tools
• Free trial period of 15 days
• Excellent customer support service

Cons:

• No international support
• It only supports text messages, not voice or multimedia messaging.

Pricing: ExpertTexting plans start at $0.012 for SMS and $0.036 for MMS. They also have a free trial version available for 14 days.

13. SimpleTexting

Ideal for companies large and small, SimpleTexting allows businesses to market their goods and services with a few easy clicks. Not only does it offer bulk messaging via custom shortcodes but also 1-on-1 conversations as well. Now, you can effortlessly send messages to numerous customers all at once! In addition, this platform enables tailor-made SMS campaigns that will leave an impression on your clients.

Key Features:

• Rollover SMS credits
• Unlimited contacts and free incoming messages
• Free text-to-join signup
• Secure data storage and backups

Pros:

• User-friendly interface with drag-and-drop functionality
• Innovative features for marketing campaigns
• Unlimited keywords to track customer preferences
• No setup fees or contracts required

Cons:

• No international support
• It only supports text messages

Pricing: Simple Texting plans start at $29 per month for 500 messages

14. BulkSMS

BulkSMS is a leading international SMS gateway provider, offering an extensive range of SMS marketing services that allow businesses to send and receive two-way text messaging. BulkSMS provides all the essential features you need from a bulk messaging platform, such as two-way messaging with real-time updates, status and delivery reports with push notifications, sending long text messages, automated SMSs, and customizable sender IDs. It is the one for you if you’re looking for advanced marketing or analytics services. Integrate BulkSMS software to an application that offers those functionalities.

Key Features:

• Instant delivery of messages
• Detailed reporting of message status and performance
• Two-way messaging feature
• Easy integration with third-party applications

Pros:

• Extensive coverage in 200+ countries worldwide
• Money back guarantee
• Unlimited contact list storage and message credits
• Integration with popular CRM systems

Cons:

• The user pays for failed messages
• No free trial

Pricing: BulkSMS plans are offered on custom pricing. You may contact their sales department for a quote.

15. Sakari

Sakari is a revolutionary app for efficient two-way SMS messaging. This powerful cloud-based platform allows sales and marketing teams to send and receive messages quickly. Furthermore, it facilitates automated scheduling of any message you wish to convey quickly. Moreover, its rich text feature allows adding media such as maps or images and clickable calls to action (CTAs).

Key Features:

• SMS reminders and alerts
• Custom marketing campaigns
• Automated mass messaging
• Local and international messaging

Pros:

• No commitment
• Centralized platform for two-way SMS
• Flexible API integration
• Real-time delivery reports

Cons:

• No international support
• No free trial period

Pricing: Sakari plans start at $0.0288 per message and offer a 14-day free trial version.

16. Mobomix

Mobomix is a breakthrough group texting platform that gives organizations the power to send custom messages to their target market. With Mobomix, you can send SMS and MMS texts and take advantage of an exclusive image editor powered by Shutterstock photos to create captivating visuals for your messaging campaigns. Moreover, users have access to API integration with their applications so they can unlock more ways to leverage this effective Bulk Texting service.

Key Features:

• Text messaging campaigns
• Textable numbers
• Mass messaging and MMS
• Image editor powered by Shutterstock

Pros:

• Unlimited contacts and messages with rollover credits
• Analytics dashboard to monitor performance
• Integration with applications to unlock more capabilities
• Free signup with text-to-join feature

Cons:

• No international support
• Limited customization options for visuals
• No free trial period

Pricing: Mobomix has a simple pricing plan starting at $19 per month to up to $299 per month for a custom plan.

17. Red Oxygen

Red Oxygen is the perfect tool for businesses that need to send out bulk messages, whether through phone or email. It provides incredible flexibility and scalability, which will suit your corporate needs no matter how big or small. You can use any spreadsheet software to create CSV files and add a custom signature to all distributed messages – giving them an extra personal touch. Red Oxygen’s bulk messaging tool is a must-have for organizations of all shapes and sizes. It allows you to send automated messages in bulk, and the plans are incredibly affordable.

Key Features:

• Automated mass messaging
• Brand register
• Organize messages by folders
• Dynamic fields
• Add a personal touch to messages through signatures.

Pros:

• Intuitive and user-friendly interface
• Integration with popular CRM systems
• Inexpensive pricing for large volumes of messages
• Flexible API integration for custom solutions

Cons:

• No free trial period

Pricing: Red Oxygen plans start at $30 per month and up to $1,900 per month.

What is Mass Texting?

Mass texting, or bulk messaging services, is an invaluable tool for businesses and organizations that want to reach many people with short and focused messages about special offers. With this technology, you can send texts directly to your customers’ phones promoting discounts or promotions so they don’t miss out on exclusive deals.

You must rely on a specialized mass messaging service or application for efficient and successful large-scale mass SMS delivery. Most of these services have been certified to facilitate the process successfully. Apart from text messages, you can also send MMS message and pictures through mass messaging services. 

As customers are constantly tethered to their devices, text messaging is a more successful way of reaching out to them than email. Studies indicate that 75% of millennials prefer this method for deliveries, promotions, and surveys over any other medium.

Although it is legal to send mass messages, mass texting for marketing also has regulations to follow and limitations. The CAN-SPAM Act, GDPR, and CASL are some regulations that must be adhered to when sending mass messages.

What Does a Mass Texting Service Do?

Mass texting is an innovative strategy that gives you the power to deliver SMS messages to many recipients. Whether segmenting your list based on specific criteria or sending out simultaneous messages, mass texting offers unique opportunities for targeted and efficient communication. It’s an effective way for companies to reach out to their target audience and get the attention of potential customers with promotional offers or notifications about sales.

These services include scheduling, segmentation, analytics and reporting, integration with other applications and databases, etc. Additionally, most of these services are secure, so businesses can be sure their private data is safe.

Know more about What is SMS Character Limit and how to use SMS to your advantage. 

Why Mass Texting Services are Used?

Mass texting services have become famous for many businesses due to their convenience and efficiency.

For one, it’s cost-effective. Sending out bulk messages with a mass texting service costs less than alternative forms of communication. Plus, since text messages are short and direct, businesses can ensure they are clear and concise – reducing the risk of misunderstandings or confusion among their customers.

Text messaging service for business is also a potent tool for customer engagement. It allows companies to stay connected with customers by sending them notifications and updates, providing customer service, and gathering feedback for products or services.

Finally, it’s fast. Text messages are sent out almost instantaneously, meaning you can get your message out to many people at once.

Who Uses Mass Texting Services?

Various businesses and organizations use mass texting services. It includes retail, hospitality, medical, insurance, real estate, education, and finance companies. However, they are also utilized by non-profits such as churches or political campaigns to spread their message quickly and effectively.

Marketing SMS service is also commonly used by small businesses for advertising and promotion. These services enable them to get the word out about their products or services without spending much money on traditional marketing methods. Know more about What is SMS Marketing? Guide and benefits.

How to Send Bulk SMS Through a Mass Texting Service?

Mass texting platforms differ in terms of features and capabilities. But the process of sending bulk SMS through a mass texting service follows the same steps.

The first step is to create an account with a mass texting service provider. It may include selecting a plan, setting up and verifying your number, and providing necessary billing information.

Next, you’ll need to upload or enter recipients’ contact information into your mass texting platform. You will then be able to customize the message you want to send. It includes adding a sender name, personalizing your content with variables such as “first name” or “company name,” and inserting links or images.

Once all is ready, you can review and edit your message before sending it out bulk. Depending on the service provider, you can schedule the delivery of your message for a later time.

How Do Mass Texting Services Work?

Mass texting services give businesses the tools they need to succeed; a powerful dashboard allows you to manage campaigns, keywords, and shortcodes effortlessly.

• Dashboard – The dashboard is where you manage the entire SMS process. It’s a user-friendly platform enables you to create campaigns, send messages, and analyze your performance data.
• Keywords – Keywords are words or phrases that prompt customers to take action. For example, if someone texts “PROMO” to one of your shortcodes, they will receive a promotion message.
• Shortcodes – Shortcodes are unique five- or six-digit numbers that customers use to connect with your business. The platform automatically triggers the corresponding campaign whenever someone sends a text to one of your shortcodes.

What are the Ways to Promote Business Using Mass Texting Services?

Utilizing a mass texting service is an excellent way to spread the word about your business. It allows you to send quick, direct messages without further context or conversation. These services can be leveraged in various ways, such as:

• Sale Announcements – Create campaigns to announce new products, special offers, discounts, or deals.
• Customer Support – Inform customers of product updates and offer timely customer support with SMS.
• Event Reminders – Send reminders about upcoming events or webinars to keep your audience engaged.
• Feedback Collection – Collect valuable customer feedback by sending out survey messages through mass texting services.

What are the Advantages of Using Mass Texting Services?

Making the wise decision to take advantage of text message marketing by adopting a mass text messaging service will provide you with countless benefits. Here are some of the advantages of using mass texting services:

• High Open Rates – Text messages have a higher open rate than emails, making them an effective way to communicate with customers.
• Cost-Effective – Mass texting services are cheaper than other forms of marketing and advertising.
• Personalized Messages – Personalize your message with variables such as “first name” or “company name” for a more engaging experience.
• Time-Saving – Automate your campaigns and use scheduled messages to save time when sending out bulk messages.
• Boosts Engagement – Reach a large audience quickly with targeted text message marketing campaigns.
• High Conversion Rates – Text message marketing campaigns have higher conversion rates than other forms of advertising.

What are the Disadvantages of Using Mass Texting Services?

Despite the numerous advantages of using mass texting services, there are also some drawbacks you should consider. Here are some of the disadvantages of using mass texting services:

• Low Personal Connection – It can be challenging to create a personal connection with your customers via text messages.
• Spam Complaints – If you are not careful, the content of your message might be flagged as spam, resulting in complaints and unfavorable outcomes.
• Carrier Lookup – You may need to do a carrier lookup to ensure that the messages are delivered to the correct numbers and carriers.
• Costs – Mass texting services can be expensive, depending on your plan and how many text messages you need to send.
• Lack of Control – You may need more control over what messages people receive from your campaigns

Is Mass Texting Services Free to Use?

No. Most mass texting services offer free trial periods for up to 14 days. If your business wants to use mass messaging for your marketing campaign, you must choose an SMS marketing platform that offers all the necessary features. Using a paid text marketing platform ensures that you comply with SMS marketing regulations while helping you achieve your goals.

Is Carrier Lookup Helpful for Mass Texting?

Yes, carrier lookup is essential when it comes to mass texting. It ensures that your messages are delivered to the correct numbers and carriers. This process involves checking each phone number against a database of registered providers so that messages are correctly routed. Carrier lookup is usually automated with mass texting services, saving you the time and effort of manually checking each phone number every time you send a message.

Is the Recipient able to Block you from Sending Messages?

Yes, recipients can opt out from receiving your messages by sending an unsubscribe keyword or replying with “STOP.” Recipients may do this when they see that the messages are no longer relevant to them or feel like they are receiving Spam Text Messages from your business. It is vital to comply with these regulations when sending out mass text messages to ensure that you remain compliant and protect your brand reputation.

Are Mass Texting Services Worth it?

Yes, mass texting services can effectively reach large audiences quickly. They are cost-effective and efficient and can help you achieve your marketing goals. However, it is vital to consider the drawbacks of using mass texting before deciding. If you can overcome some of the disadvantages and take advantage of the advantages, then mass texting services could be an excellent investment for your business.